The full service ministry is dedicated to building and cultivating relationships with Christ as well as reaching out to non-believers. As a non-profit and non-affiliated organization, Brandon Crouch ministries is dedicated to spreading the gospel to people by demonstrating the love and compassion Christ has for them. Brandon Crouch ministries place high importance on building an understanding of how to grow and cultivate personal intimate relationships with Christ.

The core of the ministry is focused on creating an understanding that loving people comes secondly after loving Christ entirely. The cornerstones of the ministry are focused on what it sees at the greatest 2 laws and commandments (found in Matthew 22:35-40); 1) love the Lord thy God with all thy heart, and with all thy soul, and with all thy mind, and 2) thou shall love thy neighbor as thyself.

By understanding and living by these 2 commandments, the ministry hopes individuals will see and value the importance in developing strong relational foundations with Christ. As the commandments are the cornerstones for the ministry, they are also the cornerstones of the Christian life.